Customer _________ Refers to the Perceived Benefits, Both Monetary and Nonmonetary

question 38

Short Answer

Customer _________ refers to the perceived benefits, both monetary and nonmonetary, that customers receive from a product compared with the cost associated with obtaining it.

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Definitions:

Direction

The course along which someone or something moves, or is aimed or pointed, often described as vectors in mathematical contexts.

Nonlinear

Not linear; indicating a relationship in which the change in outcome does not correspond to a constant change in the independent variable.

Temperature

A measure of the degree of internal heat of an object or environment, commonly measured in degrees Celsius, Fahrenheit, or Kelvin.

Preferences

Individual tastes or choices among a set of options or goods.