What Are the Characteristics of the Zero Moment of Truth

question 100

Essay

What are the characteristics of the zero moment of truth?

Explain the role of role playing, compliance, and persuasion in shaping behavior.

Recognize the importance of considering contextual factors in behavior explanation.

Understand how attitudes are formed, maintained, and can influence actions.

Identify strategies to reduce biases in attribution, including perspective-taking.

---

Definitions:

Creativity

The ability to generate novel and useful ideas or solutions.

Intelligence

The ability to acquire knowledge, think abstractly, understand complex ideas, adapt to environments, and learn from experience.

WAIS-IV

The Wechsler Adult Intelligence Scale-Fourth Edition, a standard psychological test for measuring adult intelligence.

Legal Secretary

A legal secretary is a specialized secretary who performs administrative and clerical duties in a legal setting, often assisting lawyers with case preparation and document management.