The Primary Way in Which Relationship Selling Creates Customer Value

question 119

Multiple Choice

The primary way in which relationship selling creates customer value is by

• A) assigning a single sales representative to a single customer.
• B) maintaining a long-term connection involving trust and mutual respect.
• C) guaranteeing fair and equitable prices for each client regardless of the size of the purchase.
• D) providing cumulative discounts based on customer loyalty and the length of the customer relationship.
• E) guaranteeing fair and equitable sales practices for each customer regardless of the frequency of the purchase.

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Definitions:

Forward Rate

An agreed-upon price for a financial transaction that will occur at a future date, often used in foreign exchange and interest rate markets.

Annual Rate

The yearly interest rate or rate of return on an investment, loan, or other financial product.

Exchange Rates

The conversion rate of one currency to another.

Interest

The cost of borrowing money, typically expressed as an annual percentage rate, or the income earned from lending funds or making an investment.