The ________ Is a Selling Format That Emphasizes Probing and Listening

question 262

Multiple Choice

The ________ is a selling format that emphasizes probing and listening by the salesperson to identify needs and interests of prospective buyers.

• A) formula selling presentation
• B) stimulus-response presentation
• C) marketing concept presentation
• D) relationship selling presentation
• E) need-satisfaction presentation

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Definitions:

Employer Branding

The process of promoting a company as a desirable employer to attract, engage, and retain talented employees, highlighting its culture, values, and career opportunities.

Congruence

Congruence refers to the degree of alignment between an individual's personal values, identity, and actions, often leading to greater satisfaction and well-being.

Perceived Fairness

The belief that the processes, outcomes, and interactions one experiences are just, equitable, and appropriate.

Adequacy

The quality of being sufficient, suitable, or acceptable in quantity or quality.