A Comparative Ad

question 52

Multiple Choice

A comparative ad

• A) reinforces previous knowledge of a product.
• B) assures current users they made the right choice.
• C) promotes a specific brand's features and benefits.
• D) tells people what a product is, what it can do, and where it can be found.
• E) shows one brand's strengths relative to those of competitors.

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Definitions:

Characteristics Of The Recruiter

Qualities or features that define the individual or agency in charge of attracting and hiring candidates.

Due-Process Policies

Policies that formally lay out the steps an employee may take to appeal the employer's decision to terminate that employee.

Employment-At-Will Contracts

Legal agreements that allow either the employer or the employee to terminate employment at any time, for any reason, or for no reason at all, provided it's not illegal.

Leading Indicators

Early signs or metrics that predict future performance or trends in the economy, markets, or other systems.