All of the Following Are Reasons Direct-Mail and Catalog Retailing

question 298

Multiple Choice

All of the following are reasons direct-mail and catalog retailing are attractive except which?

• A)They can create customer value by providing a fast and convenient means of making a purchase.
• B)They can serve as an element of a multichannel strategy designed to encourage consumers to visit a website,a social media page,or even a store.
• C)Their paper costs and postal rates have declined,making them less expensive to send.
• D)They can eliminate the cost of a store and clerks.
• E)They can improve marketing efficiency through segmentation and targeting.

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Definitions:

Stele

The central part of a root or stem containing the vascular tissue of xylem and phloem, responsible for the transport of water and nutrients.

Cortex

The outer layer of various organs and structures in the body, such as the brain and adrenal glands, or the primary layer of stems and roots in plants.

Storage

The action or method of storing goods or information for future use.

Vascular Cambium

Vascular cambium is a layer of tissue in plants that produces new phloem and xylem cells, contributing to stem and root thickness.