Three Pricing Objectives Relate to a Firm's Profit

question 245

Multiple Choice

Three pricing objectives relate to a firm's profit. In one known as ________, a company gives up immediate profit in exchange for achieving a higher market share in the hopes of penetrating competitive markets.

• A) maximizing current profit
• B) target return
• C) break-even strategy
• D) minimizing risk
• E) managing for long-run profits

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Definitions:

Auguste Comte

Auguste Comte is known as the founder of sociology and positivism, emphasizing a scientific approach to society's study.

Sociology

The study of the development, structure, and functioning of human society.

Social Problems

Issues within a society that are widely recognized as detrimental to individuals and/or the community.

Natural World

The aspects of the environment and life that are not created or significantly altered by human beings, including flora, fauna, geology, and climate.