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Figure 10-5
-The consumers represented by Segment A in Figure 10-5 above are called
Emotion
A complex psychological state that involves a subjective experience, physiological response, and behavioral or expressive response.
Physiological Changes
Alterations in the body's normal biological functions, which can be due to various factors including stress, environmental changes, or disease.
James-Lange Theory
A theory of emotion proposing that emotions occur as a result of physiological reactions to events, suggesting that physiological arousal precedes the experience of emotion.
Emotion
A complex psychological state involving an individual's state of mind, physiological changes, and an outward expression or behavior.
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