Which of the Following Is a Characteristic of the Growth

question 328

Multiple Choice

Which of the following is a characteristic of the growth stage of the product life cycle?

• A) Advertising emphasis switches to selective demand.
• B) A growing proportion of trial purchases come from brand loyal users.
• C) Product features remain unchanged.
• D) Profit margins increase as sales increase.
• E) The product is sold in a narrowly selected number of retail outlets.

---

Definitions:

Probate Laws

The legal process through which a deceased person's estate is valued, beneficiaries are determined, and assets are distributed according to the deceased's will or state law.

Remaining Principal

The amount of the original loan or mortgage that has not yet been repaid.

Wal-Mart Stores

A multinational retail corporation operating a chain of hypermarkets, discount department stores, and grocery stores, headquartered in Bentonville, Arkansas.