What Six Criteria Are Mentioned Most Often in Selecting a Good

question 217

Essay

What six criteria are mentioned most often in selecting a good brand name? Give an example of a brand name that illustrates each criterion.

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Definitions:

Coefficient Of Variation

A standardized measure of dispersion of a probability distribution or frequency distribution, calculated as the ratio of the standard deviation to the mean, expressed as a percentage.

Range

The difference between the highest and lowest values in a dataset.

Coefficient Of Variation

A standardized measure of the dispersion of a probability distribution or frequency distribution.

Chebysheff's Theorem

A statistical theorem that provides a minimum probability for the distribution of values within k standard deviations from the mean for any data set, regardless of the distribution's shape.