The Term Product Class Refers to

question 155

Multiple Choice

The term product class refers to

• A)the NAICS designation of an individual product or brand.
• B)the designation of an individual product based upon its form.
• C)a variation of a product within a product mix.
• D)the designation of a product based on whether it is a consumer product or business product.
• E)the industry a set of offerings belongs to.

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Definitions:

Product Characteristic

Specific attributes or features that define a product and distinguish it from competitors.

Technical Sophistication

The level of advanced technical knowledge and capability incorporated into products, processes, or services.

Complexity

A characteristic of systems or situations that involves multiple interrelated parts, making them difficult to understand, predict, or manage.

Product Life Cycle

A model that describes the stages a product goes through from its introduction to the marketplace until its decline and eventual withdrawal. These stages typically include introduction, growth, maturity, and decline.