A Publishing Company Sponsors a Discussion Session with Seven College

question 226

Multiple Choice

A publishing company sponsors a discussion session with seven college instructors who use a specific management textbook. The instructors meet with a moderator who asks their opinions about the textbook, its instructor's manual, and its video and written cases. This is an example of

• A) a jury of executive thought.
• B) a consumer panel.
• C) an information forum.
• D) a focus group.
• E) a depth interview.

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Definitions:

Gas Station

A retail establishment that sells fuel and engine lubricants for motor vehicles.

Location Services

A technology used to determine a device's current location through GPS or similar methods, often to provide personalized services or information.

SMS

Short Message Service, a text messaging service component of most telephone, internet, and mobile-device systems allowing the exchange of short text messages.

Intrabusiness Applications

Software and systems used within a business to facilitate operations, manage resources, and enhance internal communication and workflows.