PepsiCo and the Strauss Group Have Together Formed an Israeli

question 102

Multiple Choice

PepsiCo and The Strauss Group have together formed an Israeli business to market Frito-Lay's Cheetos, Ruffles, and Doritos in Israel. This global market entry strategy is known as

• A) franchising.
• B) a joint venture.
• C) licensing.
• D) direct investment.
• E) exporting

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Definitions:

Junk Food

Food items that are high in calories but low in nutritional value, often containing high levels of sugar, fat, or salt.

Exercise

Physical activities undertaken to maintain or improve health and fitness.

Health

The state of complete physical, mental, and social well-being, not merely the absence of disease or infirmity.

Calories

A unit of energy usually used to measure the energy content in food and beverages.