Organizational Buying Criteria Refer to

question 164

Multiple Choice

Organizational buying criteria refer to

• A)the restrictions placed on potential solutions to a problem in a purchase decision.
• B)the specific qualifications of a potential customer based upon past performance,reliability,and consistency regarding the purchase of an organization's offerings.
• C)the qualifications of the supplier's products and services based on recommendations from competitors.
• D)the objective attributes of the supplier's products and services and the capabilities of the supplier itself.
• E)the factors that an ultimate consumer would consider that represent both the objective attributes of a brand and the subjective ones to compare different products and brands.

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Definitions:

Acquisition

The process by which one company buys most or all of another company's shares to gain control of it.