Explain How the Hierarchy of Needs Helps Build Motivational Appeals

question 1

Essay

Explain how the hierarchy of needs helps build motivational appeals for your persuasive presentation.

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Definitions:

Implied Claims

Statements or assertions that are suggested or understood without being directly stated.

Behavioral Targeting

A marketing strategy that uses individuals' behavior and preferences to tailor advertisements and content.

Opt-In Email

A type of email marketing where recipients have voluntarily chosen to receive emails from a sender, indicating their consent and interest.

Bait And Switch

A deceptive marketing strategy where a customer is attracted by the advertisement of a low-priced item but then is encouraged to buy a more expensive one.