Suppose a Developer Is Interested in Building a New Subdivision

question 21

Multiple Choice

Suppose a developer is interested in building a new subdivision of single-family homes. Through her market research, the developer has determined that the target market segment potential in year 1 consists of 176 households. If the developer projects that she will be able to sell 44 homes in the first year, what is her assumed capture rate?

• A) 15%
• B) 25%
• C) 44%
• D) 75%

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Definitions:

Resources

Resources are assets, materials, or other valuables that can be utilized to achieve goals, conduct operations, or solve problems.

Functionalism

A theoretical framework in sociology that views society as a complex system whose parts work together to promote solidarity and stability.

Social Stability

The state of societal consistency and predictability, where social structures, institutions, and relationships remain relatively unchanged over time.

Microsociological

Pertaining to the study of individual and interpersonal behavior and interactions within small groups.