A Target Market

question 74

Multiple Choice

A target market

• A) involves a large number of customers.
• B) is a specific group of customers on whom an organization focuses its marketing efforts.
• C) already has several competitors vying for customers' business.
• D) is the same as a salesperson's prospective client list.
• E) is a customer group classified as people with similar demographic characteristics.

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Definitions:

Credits

Accounting entries that increase liabilities or equity or that decrease assets, representing the opposite of debits.

Debits

Entries on the left side of an accounting ledger, representing increases in assets or expenses or decreases in liabilities, equity, and revenue.

Credits

Accounting entries that increase liabilities or equity or decrease assets, typically found on the right-hand side of an accounting ledger.

Debit Side

Part of a double-entry bookkeeping system, referring to the left side of an account where increases in assets or expenses or decreases in liabilities, equity, or revenue are recorded.