You Believe One of the Most Effective Ways to Remind

question 47

Multiple Choice

You believe one of the most effective ways to remind your staff about key marketing concepts and objectives is to give them desk plaques with simple phrases. You want to create a phrase that reminds them that their primary focus should be creating customer value.
Which of the following phrases best tells the story of what customer value is?

• A) "Customer Benefits = Customer Value - Customer Costs"
• B) "Customer Value = Customer Benefits + Customer Costs"
• C) "Customer Costs > Customer Benefits = Customer Value"
• D) "Customer Value = Customer Benefits - Customer Costs"
• E) "Customer Value = Customer Benefits = Customer Costs"

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Definitions:

Outputs

Outputs refer to the data or signals sent out by a system or process, which can be in the form of information, actions, or physical quantities, as a result of its operation or processing.

Saint Peter's

A major basilica in Vatican City, an iconic example of Renaissance architecture, known for its significant artworks and as a pilgrimage site.

Speyer Cathedral

A Romanesque cathedral located in Speyer, Germany, known for its historical significance and architecture, it is a UNESCO World Heritage Site.

Romanesque Sculpture

Artistic representations from the Romanesque period, characterized by their massive qualities, stylized forms, and often religious themes, emerging in Europe during the 11th and 12th centuries.