Communicating with the Marketing Unit, Motivating Marketing Personnel, and Coordinating

question 14

Multiple Choice

Communicating with the marketing unit, motivating marketing personnel, and coordinating marketing activities are part of the _____________ component of strategic planning.

• A) Formulating marketing strategies
• B) Assessing organizational resources
• C) Marketing evaluation
• D) Developing the marketing plan
• E) Marketing implementation

---

Definitions:

Substantially Frustrated

A condition in contract law when an unforeseen event undermines the purpose of the contract, justifying its termination.

Basic Assumption

A fundamental belief or principle that is accepted as true without proof.

Commercial Impracticability

A defense in contract law that can release parties from their obligations if an unforeseen event makes the fulfillment of the contract unreasonably difficult or expensive.

Code

A system of principles or rules designed to regulate practices and conduct within a particular activity or sphere.