____ Allows Customers to Express Their Needs and Wants Directly

question 47

Multiple Choice

____ allows customers to express their needs and wants directly to a company in response to its marketing communications.

• A) Sociability
• B) Addressability
• C) Interactivity
• D) Accessibility
• E) Control

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Definitions:

Provide Services

The act of performing tasks or duties for customers or clients.

Quality Product

A good or service that meets or exceeds customer expectations in terms of performance, durability, and satisfaction.

Lower Cost Methods

Strategies or techniques adopted by businesses to reduce production expenses and improve efficiency, enhancing profitability.