Scenario 10

question 119

Multiple Choice

Scenario 10.1 Use the following to answer the questions.
The Walt Disney Company is a master at incorporating all the unique characteristics of digital media into their website. They know how to appeal to all types of consumers and utilize the full potential of digital media. The Disney website immediately catches your attention with sights and sounds that come alive. Not only can you catch a glimpse of an upcoming movie, but it also connects you with your favorite characters from movies past. The website offers age-appropriate games and activities, including the ability to create a fairy-tale cottage. The Disney Parks have their own links, of course, along with Radio Disney, the Disney Store, family vacation packages, and an educator's corner. An adult or child can enjoy navigating through the electronic marketing of Disney.
Refer to Scenario 10.1. Visitors to the Disney website have the ability to regulate the information they view and the activities they participate in. This is an example of

• A) addressability.
• B) interactivity.
• C) accessibility.
• D) connectivity.
• E) control.

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Definitions:

Reaction

A chemical process where substances interact to form new compounds or change into different substances, driven by the rearrangement of atomic bonds.

Organic Product

A compound containing carbon atoms bonded to other elements such as hydrogen, often produced through organic reactions.

Structure

The arrangement of atoms or molecules in a substance that defines its chemical and physical properties.

Grignard Reagent

A class of organometallic compounds that are used in the formation of carbon-carbon bonds in chemical synthesis.