Brand Recognition Exists When a Customer Is Aware That the Brand

question 119

True/False

Brand recognition exists when a customer is aware that the brand exists and views it as an alternative to purchase if the preferred brand is unavailable or if the other available brands are unfamiliar to the customer.

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Definitions:

Milligram

A unit of mass equal to one thousandth of a gram.

Milliliter

A unit of volume in the metric system, equal to one thousandth of a liter, commonly used to measure liquids.

Milli-

A prefix in the metric system indicating one thousandth (1/1000) of a unit.

Suffix

A morpheme added at the end of a word to modify its meaning or create a new word.