When a Cell Phone Manufacturer Uses a Policy of Naming

question 311

Multiple Choice

When a cell phone manufacturer uses a policy of naming each of its phone products differently, such as the Neon, the Star, the Fanfare, and the Illusion, this strategy is called ____ branding.

• A) brand-extension
• B) family
• C) differentiated
• D) individual
• E) new-product

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Definitions:

Peripheral Integration

The process by which peripheral or less developed areas are incorporated into the global economy, influencing local development and connectivity.

Ecolonization

Refers to the process where digital technology and internet platforms are used to exert economic and cultural influences across borders.

Authoritarian Governments

Political systems characterized by a concentration of power in a leader or small elite not constitutionally responsible to the public.

Basic Needs

Fundamental requirements necessary for individuals to maintain a healthy and sustainable life, typically including food, water, shelter, and clothing.