Kara Is a Member of the Product Development Team at a Company

question 174

Multiple Choice

Kara is a member of the product development team at a company that manufactures sports equipment. During a recent meeting, one of the team members asked, "What level of quality are we building into the camping gear?" Based on this question, Kara and her team are most likely in the ____ phase of new-product development.

• A) commercialization
• B) concept testing
• C) business analysis
• D) product development
• E) test marketing

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Definitions:

Role Ambiguity

Refers to unclear job responsibilities, expectations, or objectives that can lead to confusion and stress among employees.

Task Motivation

The drive or desire to complete a specific task, often influenced by factors such as interest, challenge, and the satisfaction of accomplishment.

Self-Reliant People

Individuals who depend mainly on their own resources and capabilities to achieve their goals.

Stressful Situations

Circumstances that cause anxiety, tension, or pressure, often challenging an individual's ability to cope.