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Norah Operates an Upscale Shop That Does Both Pet Grooming

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Norah operates an upscale shop that does both pet grooming and human manicures and pedicures. She is reaching a market segment with people who place great value on their dogs and are concerned with their own appearance, yet pressed for time. No other businesses meet the needs of these consumers. Which strategic issue in retailing does Norah appear to have addressed?


Definitions:

Job Sharing Program

A work arrangement where two or more individuals share the responsibilities and duties of a single full-time job, dividing the hours and benefits among themselves.

Flextime

A flexible hours work arrangement allowing employees to alter workday start and end times while maintaining a set number of working hours.

Overtime Rate

The rate of compensation paid to employees for hours worked in excess of their regular working hours, typically higher than the standard pay rate.

Hourly Rate

A measure of compensation or payment calculated based on the number of hours worked.

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