Examlex
Discuss the major factors that affect the selection of promotion mix elements.
Sole Proprietorship
A business structure owned by a single individual, where the owner has unlimited liability.
Corporation
A legal entity created by individuals, shareholders, or shareholders, with rights and liabilities distinct from those of its members, recognized as such under law.
Partnership
A business setup legally established by two or more partners who divide management duties and profits.
Consumer Cooperative
A type of cooperative that is owned and operated by its members, with the aim of reducing costs and/or improving the quality of goods and services.
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