Native Advertising Uses a Platform Outside of Its Own Media

question 137

True/False

Native advertising uses a platform outside of its own media.

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Definitions:

Framing Effect

The tendency for people’s choices to be affected by how a choice is presented, or framed, such as whether it is worded in terms of potential losses or gains.

Potential Losses

Possible negative outcomes or detriments that could occur as a result of specific actions, decisions, or events.

Choices

The act of selecting between two or more possibilities, reflecting personal preference, values, or circumstances.

Availability Heuristic

The tendency to judge the probability of a type of event by how easy it is to think of examples or instances.