When Cadillac Buys Headlights from Delco (Both of Which Are

question 37

Multiple Choice

When Cadillac buys headlights from Delco (both of which are divisions of General Motors) , ____ pricing occurs.

• A) base-point
• B) zone
• C) transfer
• D) uniform geographic
• E) matrix

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Definitions:

Price Discounting

A strategy of reducing the selling price of goods or services to attract customers or drive sales volume.