Examlex
A firm that considers costs and revenue secondary to competitors' prices when setting its own prices is using a competition-based pricing strategy.
Security
A condition of being protected against threats, harm, or other malicious actions.
Personality
A combination of emotional, attitudinal, and behavioral response patterns of an individual, uniquely distinguishing them from others.
Environmental Situation
The physical, social, and psychological context in which consumer behavior occurs, influencing decision-making and purchasing activities.
Unique Psychological Makeup
The distinctive combination of emotional, cognitive, and personality characteristics of an individual.
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