Sigmund Freud's Observations of People with Conversion Hysteria Convinced Him

question 342

Multiple Choice

Sigmund Freud's observations of people with conversion hysteria convinced him of the power of ________.

• A)sublimation
• B)superego
• C)conscious defence mechanisms
• D)the unconscious mind

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Definitions:

Loyalty Segmentation

The process of dividing a customer base into groups based on their loyalty to the brand or company, often used to tailor marketing efforts and rewards.

Benefit Segmentation

A marketing strategy where the market is divided into segments based on the different benefits consumers seek from the product.

Loyalty Segmentation

The process of dividing a customer base into groups based on their loyalty and purchasing behavior to tailor marketing strategies more effectively.

Marketing Mix

The combination of factors that can be controlled by a company to influence consumers to purchase its products, often summarized as product, price, place, and promotion.