Mitch Has Been Asked to Develop a New Product to Serve

question 344

Multiple Choice

Mitch has been asked to develop a new product to serve an unmet need in American culture. He has several ideas, but none of them are quite right. Mitch's friend finally suggests that Mitch "sleep on it." Mitch agrees, and spends the remainder of the weekend thinking about other things. On Monday morning, Mitch looks over his notes and realizes the solution to his problem. The period of time in which Mitch let his subconscious work on the problem is referred to as

• A)incubation.
• B)generativity.
• C)representativeness.
• D)functional fixedness.
• E)cognitive repurposing.

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Definitions:

Muscle Dysmorphia

A mental disorder marked by a distorted self-image, where an individual believes they are not muscular enough, often leading to excessive exercising and bodybuilding.

Binge Eating Disorder

A severe, life-threatening eating disorder characterized by recurrent episodes of eating large quantities of food, often quickly and to the point of discomfort.

Bulimia Nervosa

A disorder involving cycles of overeating and subsequent purging to avoid gaining weight.

Anorexia Nervosa

An eating disorder characterized by an obsession with food, weight, and body shape leading to extreme weight loss and health risks.