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Describe and give an example of a firm that has leveraged online communities for customer brainstorming and innovation.
Sleepwalking
A sleep disorder causing people to get up and walk around during deep sleep, often with no memory of the event.
REM Sleep
A stage of sleep characterized by rapid eye movement, increased brain activity, and vivid dreams.
Night Terror
A sleep disorder causing feelings of panic or dread, typically occurring during non-REM sleep and often unremembered.
REM Sleep
A phase of sleep characterized by rapid eye movements and brain activity similar to being awake, often associated with vivid dreaming.
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