CRM Is Not a Process or Technology but Rather a Customer-Centric

question 8

True/False

CRM is not a process or technology but rather a customer-centric way of thinking and acting.

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Definitions:

Sales

Represent the transactions involving the exchange of goods or services for money, which are pivotal to the revenue generation of a company.

Balance Sheet

A financial statement that presents a company's financial position at a specific point in time, detailing assets, liabilities, and shareholders' equity.

Assets

Resources owned by a business or individual, which have economic value and can provide future benefits, such as cash, inventory, and property.

Liabilities

Financial obligations or debts a company or individual owes to others, which must be settled over time.