Match the Following Concepts with Their Descriptions in Items

question 4

Multiple Choice

Match the following concepts with their descriptions in items :
-Ideas and expectations about illnesses developed through experience.

• A)lay referral system
• B)health belief model
• C)commonsense model of illness
• D)treatment delay
• E)mass psychogenic illness

---

Definitions:

Brand Extension

The use of the same brand name for new products being introduced to the same or new markets.

Teeth-whitening

A cosmetic dental procedure aimed at making teeth appear whiter and brighter.

Individual Brands

The use of individual brand names for each of a firm’s products.

Corporate Brands

Identities created for corporations as a whole, incorporating their values, culture, and reputation.