Examlex
Most researchers agree that an attitude has three components. In the ABC model of attitudes, they are:
Positive Experience
An encounter or event that is enjoyable, satisfying, or beneficial to an individual.
Verbal Persuasion
The act of using spoken words to convince or influence someone to change their beliefs or actions.
Self-efficacy
is the belief in one's own ability to succeed in specific situations or accomplish a task, significantly influencing how one approaches goals, tasks, and challenges.
Task Performance
The execution or accomplishment of a specific work-related activity or objective, often measured against pre-established standards or criteria.
Q7: Under what circumstances should marketers stress the
Q58: Janet needs to buy a new TV.
Q61: The likelihood that someone will join your
Q65: What is a major distinction between customers
Q75: Careful consideration of message content, generation of
Q81: Briefly explain source credibility.
Q90: At work, Olivia is highly motivated by
Q112: According to motivational research on consumption, when
Q113: Because of social loafing, public property is
Q123: The List of Values (LOV) scale identifies:<br>A)