Samantha Is Using a Multi-Attribute Model to Make a Decision

question 66

Multiple Choice

Samantha is using a multi-attribute model to make a decision on which college to attend. She has decided that scholarly reputation is more important than whether the college has a good sports program. Which of the following elements is Samantha primarily using in her multi-attribute model to make her decision?

• A) attributes
• B) beliefs
• C) importance weights
• D) valences

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Definitions:

Variable Costing

A costing method in which only variable production costs are assigned to inventory and cost of goods sold, excluding fixed manufacturing overhead.

Income Statement

A financial statement that shows a company's revenues and expenses over a specified period, culminating in net income or loss.

Contribution Margin

The amount remaining from sales revenue after variable expenses have been deducted.

Variable Cost

A cost that changes in proportion to the level of activity or volume of production in a business.