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Priming and nudging tactics are increasingly rare.
Cash Flows
The total amount of money being transferred into and out of a business, affecting its liquidity.
Accrual Accounting
An accounting method that records revenues and expenses when they are incurred, regardless of when cash transactions occur.
Discounted Cash Flow Analysis
A financial model used to estimate the value of an investment based on its expected future cash flows, adjusted for the time value of money.
Average Cost of Capital
A company's average cost of funds (both debt and equity), representing the return that investors expect for providing capital.
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