Examlex
The first step in the consumer decision-making process is to conduct an information search.
One-Way Analysis
Often refers to one-way analysis of variance (ANOVA), a statistical method used to compare the means of three or more samples using variances.
Dependent Variable
A variable in an experiment that is expected to change as a result of manipulations made to the independent variable.
Manipulation Check
A test used to determine whether the manipulation of the independent variable has had the intended effect on the subjects.
Significant Results
Statistical outcomes that demonstrate a meaningful difference or relationship, indicating that findings are unlikely due to chance.
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