Match Each Item with a Statement Below

question 1

Short Answer

Match each item with a statement below.
a.Accuracy
f.Data users
b.Authenticity
g.Integrity
c.Availability
h.Utility
d.Confidentiality
i.Data custodians
e.Data owners
-Enables authorized users to access information without interference or obstruction, and to receive it in the required format.

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Definitions:

Geographic Segmentation

The process of dividing a market into different geographical units such as nations, states, regions, or cities.

Market Segmentation

The process of dividing a target market into smaller, more defined categories of consumers who share similar characteristics and needs, enabling more targeted and effective marketing strategies.

Behavioral Segmentation

The process of dividing consumers into groups based on their observed behaviors, such as purchasing habits, brand interactions, and product usage.

Behavioral

Pertaining to the actions or reactions of individuals or systems in response to external or internal stimuli, often studied in psychology and marketing.