Which of the Following Is the Role of a User

question 1

Multiple Choice

Which of the following is the role of a user in the buying process?

• A)They provide expertise that helps to improve the buying process.
• B)They control which sellers get access to members of the buying center.
• C)They make the final decision on what is bought.
• D)They have the responsibility of implementing what is purchased.
• E)They are the first people to see the need for a product.

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Definitions:

Manifest Needs Theory

Developed by David McClelland to show that all people have needs that motivate them in life and on the job. These three needs include power needs, affiliation needs, and achievement needs.

Hierarchy of Needs

A motivational theory in psychology proposed by Abraham Maslow, which outlines a five-tier model of human needs, from basic physiological needs to self-actualization.

Effective Climate

An environment or atmosphere that positively influences productivity and satisfaction among individuals within a group or organization.

Full Potential

The highest level of performance or achievement that a person or entity can attain.