A Unique Selling Proposition Is

question 71

Multiple Choice

A unique selling proposition is:

• A)a specific benefit consumers will remember.
• B)a brand name.
• C)a repositioning technique.
• D)a discounted price.
• E)an alternative sales method.

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Definitions:

Rebound

The release of stored energy from a spring. When a wheel and tire move downward over uneven road conditions it is called rebound.

Deflection

The degree to which a structural element is displaced under a load.

MacPherson

A type of suspension system that features a single strut and coil spring to support the vehicle's weight and allow wheel movement.

Short/Long Arm

A suspension design where control arms of different lengths are used, affecting vehicle handling and stability.