An Internal Preview

question 11

Multiple Choice

An internal preview:

• A)clearly separates the next main point from the previous one.
• B)gives the audience an idea of what is to come in the next section.
• C)is a part of the introduction that prepares the audience to listen.
• D)must be presented at the beginning of each of the main points.
• E)should be used only when the purpose of the speech is persuasive.

Understand the framework for ethical decision making in business contexts.

Distinguish between business ethics and marketing ethics.

Recognize the role of corporate social responsibility (CSR) in the marketing and operation of controversial or polluting industries.

Define and explain the concept of corporate social responsibility (CSR) and its importance in achieving the triple bottom line.

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Definitions:

Principal Payments

Payments made on a loan that reduce the remaining balance of the principal amount borrowed.

Outstanding Balance

The outstanding balance is the amount of debt, or loan, that remains to be paid off.

Cash Flows

A reiteration emphasizing on multiple streams or instances of money being transferred into and out of a business or investment.

Present Value

The current value of a future sum of money or stream of cash flows, given a specified rate of return.