A Value Is A

question 69

Multiple Choice

A value is a:

• A)listener's "yardstick" for assessing how credible the speaker is.
• B)moral standard that a speaker can invoke during his or her speech.
• C)person's perceptions of the usefulness,importance,or worth of something.
• D)speaker's desire for others to perceive him or her in a particular way.
• E)strongly held aspiration toward which an individual is willing to strive.

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Definitions:

Escalation Of Commitment

The decision-making error of investing additional resources in a failing course of action due to commitments already made.

Market Share

The percentage of an industry's sales that a particular company controls, signifying the company’s size and competitiveness in the market.

Informational Influence

The effect of information or knowledge from others in shaping one’s beliefs, attitudes, or behaviors, often occurring in social settings where individuals look to others for guidance in uncertain situations.

Normative Influence

The impact of the expectation of conforming to the norms of a given group, which guides an individual's behavior to match group standards.