All of the Following Are Common Methods of Buying Advertising

question 141

Multiple Choice

All of the following are common methods of buying advertising time on television except

• A) sponsoring a programme.
• B) buying local time.
• C) paying by the square mile in the geographic area of the television signal.
• D) buying spot time.
• E) buying network time.

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Definitions:

Journalize

The process of recording transactions into the accounting journal as part of the accounting record-keeping system.

Racial Minority Representation

The presence and involvement of individuals from racial minority groups in various sectors such as politics, media, and education, ensuring diversity and equity.

Fictional Television Roles

Characters in television shows that are made up and not based on real people, created for entertainment or to convey specific themes or messages.