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Profit, even at the expense of customers' satisfaction, is the major thrust of the marketing concept.
Contractionary Influence
Economic policies or conditions intended to reduce the size of the economy by decreasing the money supply or government expenditures, typically to combat inflation.
Expansionary Influence
Activities or policies designed to stimulate economic growth or expansion, often through increased spending or tax cuts.
Discretionary Influence
The ability to make decisions or take actions based on personal judgment rather than fixed rules.
Public Borrowing
The process by which a government finances its expenditure by raising loans through the issuance of securities or borrowing from financial institutions.
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