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What phenomenon recognizes that as market segmentation increases, sales increase; but as market segmentation increases, costs also increase?
Insomnia
A common sleep disorder characterized by trouble falling asleep, staying asleep, or getting restorative sleep.
Pseudoinsomnia
A condition in which a person believes they are unable to sleep, despite objective evidence of normal sleep capability.
Sleeping Pills
Medications used to facilitate the onset of sleep or improve the quality of sleep for individuals with sleeping disorders.
Slow-Wave Sleep
A deep sleep phase characterized by low frequency, high amplitude brain waves, crucial for physical and mental restoration.
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