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During the maturity phase of the product life cycle, the marketing manager should focus primarily on:
Cocaine
A powerful stimulant drug derived from the leaves of the coca plant, which can cause intense high and is highly addictive.
Amphetamines
A class of potent stimulant drugs that affect the central nervous system, enhancing alertness and energy.
Appetite
A natural desire to satisfy a bodily need, especially for food.
Psychoactive Drugs
Substances that alter perception, mood, and behavior by affecting brain function.
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