During the Movie, National Treasure, the Lead Characters Have a Discussion

question 91

Multiple Choice

During the movie, National Treasure, the lead characters have a discussion in a sporting goods store.In the background of the scene there a display of AquaFina (a popular brand of bottled water) sitting on a table.This is an example of what type of product placement?

• A)Sponsorship
• B)Branded entertainment
• C)Product interaction
• D)Product integration
• E)Visual placement

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Definitions:

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