How Many Objectives and Measures Are Recommended for Strategic Scorecards

question 46

Multiple Choice

How many objectives and measures are recommended for strategic scorecards to be effective?

• A) 24 objectives and 8 measures
• B) 8 objectives and 24 measures
• C) 2 objectives and 6 measures
• D) 6 objectives and 6 measures

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Definitions:

Treating as Prospect

Treating as Prospect involves considering and engaging a potential customer with the intent of converting them into a client.

Unadvertised Function

A feature of a product or service that is not publicly promoted or made known to consumers.

Specified Date

A particular day that has been designated for a certain event, deadline, or action.

Manufacturer Discounts

Price reductions offered by manufacturers to distributors, retailers, or end-users, often to encourage bulk purchases or promote new products.