Rebecca Is Starting a New Consulting Business for a Small

question 59

Multiple Choice

Rebecca is starting a new consulting business for a small, local target market.She has determined the amount for the four methods: percentage of sales R2 000; how much to spare R1 000; competition spending R5 000; and specific results R3 000.How much should she spend?

• A)R1 000 because it is the least amount.
• B)R3 000 because it is within the range and also for specific results.
• C)R5 000 because it is the largest amount.
• D)R10 000 because it twice the total of the competition.

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Definitions:

Food And Drug Administration

A federal agency of the United States responsible for protecting and promoting public health through the control and supervision of food safety, tobacco products, dietary supplements, prescription and over-the-counter pharmaceutical drugs, vaccines, biopharmaceuticals, medical devices, and veterinary products.

Public Interest Theory

A theory suggesting that government interventions and regulations are made with the objective of benefiting the public and correcting market failures.

Quality Service

The degree to which a delivered service meets the expectations and needs of its customers, often characterized by efficiency, reliability, and customer satisfaction.

Natural Monopolies

A natural monopoly occurs when a single firm can supply a good or service to an entire market at a lower cost than what would be possible if there were multiple firms operating in the market, usually due to high fixed costs or unique resource requirements.